Why is Everyone Saying ‘Very Demure?’ The Internet’s Latest Viral Trend Explained
If you’ve been on TikTok or Instagram lately, you might have noticed a trend that’s both “very mindful, very demure.” This viral phenomenon started with Chicago-based TikTok creator Jools Lebron, who posted a video on August 2 titled “How to be demure at work.” In the video, Jools details her routine with a mix of irony and flair, saying, “You see how I come to work? Very demure,” as she applies makeup and sprays perfume, reminding her followers to be “Very demure. Very mindful.” Since then, the trend has taken the internet by storm, with countless users joining in on the fun.
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